Mumbai, 7th May 2014: Eros International Media Ltd (Eros International),
a leading global company in the Indian film entertainment industry will
release the eagerly awaited futuristic fantasy event of the year
‘KOCHADAIIYAAN’ – The Legend, a Mediaone Global Entertainment Limited
production, directed by Soundarya Rajnikanth Ashwin, worldwide in
cinemas on May 23rd 2014, two weeks after its previously announced date
of May 9th 2014 to cater to the demand for multiple language and the 2D
and 3D versions to release the same day.
Kochadaiiyaan features the unique visual mastery of Photorealistic
Performance Capture technology for the very first time in the history of
Indian cinema. The film is being released in six Indian language
versions Tamil, Telugu, Hindi, Marathi, Bhojpuri and Punjabi,
simultaneously in 2D and 3D in over 6000 screens worldwide. Although the
entire unit was optimistically gearing up for a 9th May release, due to
some unexpected technical issues, this mammoth worldwide release in
multiple languages in 2D and 3D is now set to release on 23rd May 2014.
The fans frenzy for Rajinikanth’s Kochadaiiyaan has begun months in
advance and their wait is almost over. Rajinikanth appeared on Twitter
for the very first time on 5th of May and he instantly broke the record
for the first day followers by any Indian movie star by getting over 2.5
lakh followers on the first day itself.
Kochadaiiyaan is an epic dramatization of good versus evil starring
South Indian megastar Rajinikanth in a double role in a larger than life
depiction. Also starring in the grand production is leading lady
Deepika Padukone together with South India’s leading stars R. Sharath
kumar, Nazar, Aadi, Shobana and Rukmini.
Providing the musical score is Oscar-winning composer A R Rahman, whose
list of credits includes a BAFTA, a Golden Globe and two Academy Awards
for his outstanding musical contribution for the multi-Oscar winning
film Slumdog Millionaire.
Kochadaiiyaan was shot extensively at Pinewood Studios in the UK with a
team of world-class technical experts including the London based
Centroid Studios, a state-of-the-art facility for Full Body Motion
Capture, which has worked on various Hollywood productions including the
recent Brad Pitt starrer World War Z as well as Pirates of the
Caribbean, Ironman 2 and Harry Potter, and Counter Punch Studios from
Los Angeles, who have been behind successes such as Beverly Hills
Chihuahua. They worked in collaboration with Faceware Technologies,
United Kingdom, who have worked on The Mummy 3 and The Curious Case of
Benjamin Button for the Facial Capturing technology. A team of technical
experts from South India and China have worked on this technology, with
the best production facilities in London, for the overall completion of
the project.
For regular updates on Kochadaiiyaan, please log on to www.erosnow.com
Follow Superstar Rajinikanth on his Twitter handle @superstarrajini
About Eros International Media Ltd (Eros International)
Eros International Media Ltd. (BSE Script Code: 533261; NSE Script Code:
EROSMEDIA) is a leading global company in the Indian film entertainment
industry that acquires, co-produces and distributes Indian films across
all available formats such as cinema, television and digital new media.
Eros International is part of Eros International Plc, which became the
first Indian media Company to raise capital and be listed on the New
York Stock Exchange. Eros International has experience of over three
decades in establishing a global platform for Indian cinema. The Company
has a competitive advantage through its extensive and growing movie
library comprising of over 1,100 films, which include Hindi, Tamil, and
other regional language films for home entertainment distribution. Eros
International has built a dynamic business model by combining the
release of new films every year with the exploitation of its film
library. For further information please visit: www.erosintl.com
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Rajinikanth’s magnum opus KOCHADAIIYAAN coming to screens on May 23, 2014.
Rajinikanth’s magnum opus KOCHADAIIYAAN coming to screens on May 23, 2014.
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